★ A Paper Portfolio
Designer · Creative Strategist · Founder of EngageX · Est. MMXX
From the Studio New
EngageX produces custom brand content, runs platform-native distribution, and designs the experiences around it — building brand ecosystems that invite attention rather than interrupt it.
Filed under: Brand content · Distribution · UI/UX
Front Page — Exclusive
Designer, entrepreneur, and creative strategist on building work that earns attention instead of demanding it.
Content shouldn't just sell — it should resonate, and be worth sharing. That conviction is the whole thesis of the work: brand content, smart distribution, and digital experiences designed to feel native, intuitive, and genuinely enjoyable.
Through EngageX and a handful of studios, the practice spans performance creative, UI/UX, and the unglamorous craft of getting the right content in front of the right people — so a brand compounds over time rather than chasing the feed.
Also Inside New
Shaping the product and interface for an AI startup — turning a complex capability into something people find intuitive to use, from the first screen to the last.
Filed under: Product design · AI · UX
The Weather
Clear skies over Dehradun. Steady output forecast. A strong chance of new work through the season. Winds favourable for collaboration.
Creative Agency · Founder Now
We produce custom brand content, run platform-native distribution, and design UI/UX — building brand ecosystems that invite attention rather than interrupt it.
Brand content · Distribution · UI/UX
Design Studio · Co-founder Now
A studio founded with fellow creatives — collaborative, honest design work for brands that want substance over noise.
Design · Brand · Collaboration
AI Product · Founding Designer Now
Founding designer shaping the product and interface — turning a complex AI capability into something people find intuitive to use.
Product design · AI · UX
Brand & Marketing · Head
Led marketing and communications for a creative-built brand focused on honest, collaborative design.
Marketing · Comms · Brand
I'm Reshabh — a designer, entrepreneur, and creative strategist who thinks content shouldn't just sell. It should resonate. I started EngageX to prove that ads and brand content can feel native, intuitive, and genuinely enjoyable instead of disruptive.
The work doesn't stop at production. I'm just as focused on distribution — getting the right content in front of the right people through curated networks and platform-native formats, so a brand actually compounds over time.
Dehradun, India · B.Des UI/UX, UPES · Open to projects
Every editor has a back catalogue. The following clippings are preserved exactly as printed.
Early archive · undated · first grade
A short movie about super pandas fighting the bad guys premieres on YouTube to an audience of immediate family and one very patient computer. Critics in the household call it "very nice." The director has already announced a sequel.
Super pandas · Bad guys · Origin story
Archive · 2015
A new tech channel begins uploading with alarming consistency. Earnings to date: nothing whatsoever. Asked why he keeps going, the proprietor insists it is "all part of the grand scheme of things."
Tech · YouTube · The grind
Archive · 500 uploads later
The channel crosses 500 uploads without earning a single rupee — only the ability to speak to a lens, hold a frame, cut on action, and ship on schedule. Sources say this may prove useful someday.
Oration · Filming · Editing
Today's edition Now
The kid with the panda movie now leads content for billion-dollar companies. Turns out the lessons were the salary all along — and some schemes are simply grander than others.
EngageX · Brand content · Full circle
Wanted: brands & ideas that deserve better than another skippable ad.
Dehradun, Uttarakhand, India — 30.3165° N, 78.0322° E